“The power of

business lies in its

ability to care

for communities

and give back to

the society.”

Adrian Cheng

Chief Executive Officer, New World Development


Made-in-Hong Kong

face masks that provide

the best protection

ASTM Level 2 & 3 (BFE≥98% ; PFE≥98%)


  • Manufactured in a certified

    ISO Class 8 cleanroom
  • Hypoallergenic and
  • Comfortable nose band
    and earloops that fit the
    wearer’s facial contours
    for high breathability
  • Fluid resistant to help
    reduce the wearer’s
    exposure to blood and
    other bodily fluids

Measurements: Adult – 17.5 x 9.5cm / Kid – 14.5 x 9.5cm

Love Only Grows

by Sharing

NewWorld Mask


is a shared support platform launched by New World Development (NWD) during the COVID-19 outbreak. It aims to bring together creative and sustainable business solutions to tackle the challenges of the pandemic. It also underpins NWD’s global initiative to continuously give back to communities. The vision for #LoveWithoutBorders is to encourage people and businesses from diverse backgrounds to engage in ”Creating Shared Value” (CSV), and take action in the pursuit of the betterment of humanity.

Since launching #LoveWithoutBorders, NWD has donated much needed resources to non-profits in Hong Kong and abroad. It has also set up its own face mask production lines and made the face masks available for sale to the public.

First “Mask-to-Go”

A creative solution

Dispenser in HK

for communities

combating coronavirus

We believe that love should see no borders

The shortage of face masks in local communities has led us to set up our face mask production lines, invent the first “Mask-to-Go” dispenser in Hong Kong; collaborate with non-profits to distribute more than 10 million face masks to low-income families for free since May 2020; and offer our masks for sale to the public, experimenting the Buy One Donate One model. Committed to innovating and giving back to the society, we aim to bring much-needed hope to communities in Hong Kong and abroad in these challenging times, and we hope you will join us in promoting #LoveWithoutBorders.

Community Donation

List of NGOs

  • Evangelical Lutheran Church Social Service - Hong Kong
  • Hong Kong Lutheran Social Service
  • Hong Kong Young Women's Christian Association
  • Society for Community Organization
  • St. James’ Settlement
  • The Boys' and Girls' Clubs Association of Hong Kong
  • The Neighbourhood Advice-Action Council
  • The Salvation Army
  • Caritas Youth and Community Service
  • Chinese YMCA of Hong Kong
  • Hong Kong Christian Service
  • Hong Kong PHAB Association
  • Methodist Centre
  • Pok Oi Hospital
  • Sai Kung District Community Centre
  • Hong Kong Family Welfare Society
  • Children's Heart Foundation
  • Heep Hong Society
  • Hong Kong Alliance of Patients' Organizations Limited
  • Hong Kong Women Workers' Association
  • Senior Citizen Home Safety Association
Retail Points

Retail Points

NewWorld Mask Pop-up Store

Vending Machines

Residential and Club

Mobile App

Product Gallery

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